SPONSORED_STUDIO / 3 WEEKS
The Adidas Samba is one of the most recognizable silhouettes in shoes. How might we bring the heritage and time-tested details into a modern version of the classic shoe?
Sambas are purpose-built for indoor soccer. In indoor soccer, it's ideal to have a very soft upper on your shoes. Leather is perfect because it only gets softer with time. As indoor soccer shoes are used the soles get smooth, making the shoes useless. Getting a new pair of shoes means you have to go through the uncomfortable breaking-in process again.
"How can we extend the lifespan of the upper?"
Utilize organic forms to connect to sustainability and add a postmodern feel to the overall design. Textures and ridges that impact how the shoe's outer affects spin on the soccer ball.
Adidas Prime Blue Knit Upper
Recycled PU Outer Tooling
Integrated 30D Ripstop Nylon laminate Lace Lockdown
Cup Sole Style Fit
Ridges Provide Increased Ball Control